PRD-120: Skills Marketplace & Agent Catalog — Agency Import + Business Plan Template

Status: Draft Date: 2026-03-24 Authors: Gerard Kavanagh + Claude Dependencies: PRD-71 (Unified Skills), PRD-82A/B/C (Missions), PRD-76 (Agent Reporting) Branch: TBD

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TL;DR

Import ~100 professional agent skills from the open-source agency-agents catalog, adapt them for Automatos, publish them in the Skills Marketplace, and build pre-configured agent templates users can deploy in one click. Then build the Business Plan Mission Template — a flagship mission that doesn't just write a document, it configures the user's entire workspace: agents, playbooks, heartbeats, schedules, and board tasks. Automatos dogfoods this as customer #1.

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1. Problem Statement

1.1 Empty Marketplace

New users sign up, see an empty workspace, and have no idea what to do. The Skills Marketplace exists but has almost no skills. The Agent Marketplace has no pre-built agents. Users must configure everything from scratch — agent roles, skills, tools, personas — which requires expertise they don't have.

1.2 No Onboarding Path

There's no guided path from "I have a business idea" to "my workspace is running my business." Users who want AI to help them operationally have to:

1. Understand what agents are

2. Figure out which roles they need

3. Write skill prompts from scratch

4. Assign tools manually

5. Create playbooks and schedules

This is a 2-hour setup for an expert. For a new user, it's a dead end.

1.3 Missing Skill Library

We have the platform tools (platform_create_agent, platform_install_skill, playbook CRUD, heartbeat config) but no content. It's an app store with no apps.

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2. Solution Overview

Phase 1: Skill Import & Adaptation (2-3 days)

Cherry-pick ~80 relevant skills from agency-agents, rewrite for Automatos format, categorize and tag.

Phase 2: Agent Templates in Marketplace (1-2 days)

Pre-configured agent definitions with assigned skills, tools, LLMs, and personas. One-click deploy to workspace.

Phase 3: Business Plan Mission Template (2-3 days)

Flagship mission template that configures an entire workspace from a business goal.

Phase 4: Dogfood — Automatos as Customer #1 (1 day)

Run the Business Plan template for Automatos itself. Validate the full loop.

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3. Source Material: agency-agents Repository

Repository: github.com/msitarzewski/agency-agents License: Open source Structure: Markdown files with YAML frontmatter (name, description, color, emoji, vibe, tools, services)

3.1 Divisions & Agent Count

Division	Agents	Automatos Relevance
Engineering	~22	HIGH — Frontend, Backend, DevOps, Security, AI Engineer, SRE
Design	~8	HIGH — UI Designer, UX Researcher, Brand Guardian
Marketing	~25	HIGH — Growth Hacker, Content Creator, SEO, Social Media, LinkedIn
Sales	~8	HIGH — Outbound, Discovery, Deal Strategy, Pipeline
Product	~4	HIGH — Sprint Prioritizer, Trend Researcher, Feedback Synthesizer
Project Management	~6	HIGH — Project Shepherd, Studio Producer, Experiment Tracker
Testing	~8	MEDIUM — QA, Performance, API Testing, Accessibility
Support	~6	HIGH — Support Responder, Analytics, Finance, Legal Compliance
Paid Media	~7	MEDIUM — PPC, Tracking, Ad Creative
Game Development	~20	LOW — Niche (Unity, Unreal, Godot, Roblox) — import selectively
Spatial Computing	~6	LOW — XR/VR niche — skip for now
Specialized	~23	MIXED — Cherry pick: Document Generator, ZK Steward, Compliance, Recruitment, Supply Chain

3.2 Import Priority

Tier 1 — Import immediately (~50 agents): All of Engineering, Design, Marketing, Sales, Product, Project Management, Support

Tier 2 — Import selectively (~15 agents): Testing (QA, Performance, API Tester), Paid Media (PPC, Ad Creative, Analytics), Specialized (Document Generator, Compliance, Recruitment, Supply Chain, Developer Advocate)

Tier 3 — Skip or defer (~35 agents): Game Development (too niche), Spatial Computing (too niche), China-specific marketing (Xiaohongshu, WeChat, Baidu, Bilibili, Douyin, Kuaishou, Weibo)

---

4. Phase 1: Skill Import & Adaptation

4.1 Automatos Skill Format

Each skill lives in /automatos-skills/skills/{category}/{skill-slug}/SKILL.md:

---
name: {Skill Name}
version: 1.0.0
category: {engineering|design|marketing|sales|product|project-management|testing|support|paid-media|specialized}
tags: [tag1, tag2, tag3]
description: {One-line description}
recommended_tools: [tool1, tool2]
recommended_model: {model suggestion — e.g. "fast" for simple tasks, "reasoning" for complex}
---

# {Skill Name}

## Identity
{Who this agent is — role, expertise, personality}

## Core Mission
{Primary responsibilities and what success looks like}

## Workflow
{Step-by-step process the agent follows}

## Deliverables
{What the agent produces — formats, templates, checklists}

## Rules
{Non-negotiable constraints and boundaries}

4.2 Adaptation Rules

When converting from agency-agents format to Automatos:

1. Strip platform-specific references — No mentions of OpenClaw, Cursor, Qwen, etc.

2. Map tools to Automatos tools — WebFetch → workspace_exec or Composio tools; Read/Write/Edit → workspace_read_file, workspace_write_file

3. Add recommended_tools — Map each skill to available Automatos tools (Composio integrations, workspace tools, platform tools)

4. Add recommended_model — haiku for simple/repetitive tasks, sonnet for standard work, opus for complex reasoning

5. Simplify emoji headers — Keep content, lose the emoji section markers

6. Add Automatos context — Skills should reference platform capabilities (reports, board tasks, playbooks) where relevant

7. Trim aggressively — Remove filler, keep actionable instructions. Target 200-400 lines per skill.

8. Business-outcome focus — Every skill should tie back to measurable business value

4.3 Category Structure

automatos-skills/
└── skills/
    ├── engineering/
    │   ├── frontend-developer/SKILL.md
    │   ├── backend-architect/SKILL.md
    │   ├── devops-automator/SKILL.md
    │   ├── security-engineer/SKILL.md
    │   ├── ai-engineer/SKILL.md
    │   └── ...
    ├── design/
    │   ├── ui-designer/SKILL.md
    │   ├── ux-researcher/SKILL.md
    │   ├── brand-guardian/SKILL.md
    │   └── ...
    ├── marketing/
    │   ├── growth-hacker/SKILL.md
    │   ├── content-creator/SKILL.md
    │   ├── seo-specialist/SKILL.md
    │   ├── social-media-strategist/SKILL.md
    │   └── ...
    ├── sales/
    │   ├── outbound-strategist/SKILL.md
    │   ├── discovery-coach/SKILL.md
    │   ├── deal-strategist/SKILL.md
    │   └── ...
    ├── product/
    │   ├── sprint-prioritizer/SKILL.md
    │   ├── trend-researcher/SKILL.md
    │   └── ...
    ├── project-management/
    │   ├── project-shepherd/SKILL.md
    │   ├── studio-producer/SKILL.md
    │   └── ...
    ├── support/
    │   ├── support-responder/SKILL.md
    │   ├── analytics-reporter/SKILL.md
    │   ├── finance-tracker/SKILL.md
    │   ├── legal-compliance/SKILL.md
    │   └── ...
    ├── testing/
    │   ├── qa-engineer/SKILL.md
    │   ├── performance-benchmarker/SKILL.md
    │   └── ...
    ├── paid-media/
    │   ├── ppc-strategist/SKILL.md
    │   ├── ad-creative-strategist/SKILL.md
    │   └── ...
    └── specialized/
        ├── document-generator/SKILL.md
        ├── compliance-auditor/SKILL.md
        ├── recruitment-specialist/SKILL.md
        └── ...

---

5. Phase 2: Agent Templates in Marketplace

5.1 Agent Template Schema

Each importable agent template stored in the DB (or seeded via migration):

{
  "name": "Growth Hacker",
  "slug": "growth-hacker",
  "category": "marketing",
  "description": "Expert growth strategist specializing in rapid user acquisition through data-driven experimentation.",
  "persona": "You are a data-obsessed growth strategist who thinks in funnels, loops, and experiments...",
  "skill_slug": "growth-hacker",
  "recommended_model": "anthropic/claude-sonnet-4-6",
  "recommended_tools": ["GOOGLE_ANALYTICS", "GOOGLE_SHEETS", "SLACK"],
  "tags": ["growth", "marketing", "analytics", "acquisition", "conversion"],
  "icon": "📈",
  "tier": "free"
}

5.2 Marketplace Categories (UI)

Category	Icon	Agent Count
Marketing & Growth	📈	~12
Sales & Revenue	💰	~8
Engineering & DevOps	⚙️	~10
Design & Brand	🎨	~6
Product & Strategy	🎯	~4
Project Management	📋	~6
Operations & Support	🏢	~6
Finance & Legal	⚖️	~4
Content & Media	✍️	~6
Quality & Testing	🔍	~4

5.3 One-Click Deploy Flow

1. User browses Marketplace → selects "Growth Hacker"

2. Frontend shows preview: skill summary, recommended tools, model

3. User clicks "Add to Workspace"

4. Backend: platform_create_agent → assigns skill, model, tools, persona

5. Agent appears in Roster, ready to use

6. User can customize name, model, tools after deploy

5.4 LLM Assignment Strategy

Agent Complexity	Recommended Model	Examples
Simple/repetitive	haiku-4.5	Support Responder, Finance Tracker, Report Distribution
Standard work	sonnet-4.6	Content Creator, SEO Specialist, Project Shepherd
Complex reasoning	opus-4.6 or deepseek-chat	Backend Architect, Security Engineer, Deal Strategist
Code generation	sonnet-4.6	Frontend Developer, DevOps Automator, AI Engineer

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6. Phase 3: Business Plan Mission Template

6.1 The Vision

A new user says: "I'm starting a coffee brand."

The mission doesn't produce a PDF. It produces a configured, operational workspace:

1. Business Plan Document — Executive summary, market analysis, financial projections, go-to-market strategy

2. Agents Created — Marketing (Growth Hacker, Content Creator, Social Media), Sales (Outbound Strategist), Operations (Finance Tracker, Legal Compliance), Product (Trend Researcher)

3. Playbooks Written & Scheduled — Weekly social media calendar, monthly financial review, quarterly market analysis

4. Heartbeats Configured — Daily check-ins for active agents, KPI tracking

5. Board Tasks Created — Business plan milestones as trackable tasks with deadlines

6. Orchestrator Role — Assigned as "COO" — monitors plan execution, tracks targets

6.2 Mission Task Decomposition

Mission: "Write a business plan for [X] and set up my workspace"

Phase 1: Research & Analysis (parallel)
  ├── Task 1: Market research (Trend Researcher agent)
  ├── Task 2: Competitive analysis (Growth Hacker agent)
  └── Task 3: Financial modeling (Finance Tracker agent)

Phase 2: Document Generation (sequential, depends on Phase 1)
  ├── Task 4: Write executive summary
  ├── Task 5: Write market analysis section
  ├── Task 6: Write financial projections
  └── Task 7: Synthesize into full business plan document

Phase 3: Workspace Configuration (parallel, uses platform tools)
  ├── Task 8: Create agents from template catalog
  │   └── platform_create_agent × N (marketing, sales, ops, product)
  ├── Task 9: Write and schedule playbooks
  │   └── platform_create_playbook × N (social, reporting, analysis)
  ├── Task 10: Configure heartbeats
  │   └── platform_configure_heartbeat × N
  └── Task 11: Create board tasks from plan milestones
      └── platform_create_board_task × N

Phase 4: Verification & Handoff
  └── Task 12: Summary report — what was created, next steps, how to use your workspace

6.3 Platform Tools Required

All of these should already exist from PRD-71:

Tool	Purpose	Status
platform_create_agent	Create agents with skill/model/tools	Verify exists
platform_install_skill	Assign skill to agent	Verify exists
platform_assign_tool	Assign Composio tool to agent	Verify exists
platform_create_playbook	Create playbook from template	May need to build
platform_configure_heartbeat	Set heartbeat schedule	Verify exists
platform_create_board_task	Create board task	May need to build
platform_submit_report	Write mission output report	Exists (PRD-76)
workspace_write_file	Save business plan document	Exists

6.4 Template Configuration

{
  "template_id": "business-plan",
  "name": "Business Plan & Workspace Setup",
  "description": "Generate a comprehensive business plan and configure your workspace with agents, playbooks, and schedules to run your business.",
  "category": "business",
  "complexity": "high",
  "estimated_budget_tokens": 500000,
  "estimated_cost_usd": 2.00,
  "required_input": {
    "business_name": "string",
    "business_type": "string",
    "industry": "string",
    "target_market": "string (optional)",
    "budget_range": "string (optional)",
    "goals": "string (optional)"
  },
  "output_types": ["document", "workspace_config"],
  "agent_templates_used": [
    "growth-hacker", "content-creator", "social-media-strategist",
    "outbound-strategist", "finance-tracker", "legal-compliance",
    "trend-researcher", "project-shepherd"
  ]
}

---

7. Phase 4: Dogfood — Automatos as Customer #1

Run the Business Plan template with:

• Business: Automatos AI Platform

• Type: B2B SaaS

• Industry: AI/Automation

• Target Market: SMBs, solopreneurs, agencies

• Goals: Pilot launch, first 10 paying users

Validate:

• Business plan document generated and downloadable

• Agents created in workspace with correct skills/tools/models

• Playbooks created and scheduled

• Heartbeats configured and firing

• Board tasks populated with milestones

• Orchestrator monitoring plan execution

• Total token spend within budget estimate

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8. Other Mission Templates (Future)

Once the Business Plan template works, expand the library:

Template	Output	Complexity
Market Research Report	PDF/MD report + data	Medium
Competitive Analysis	Comparison matrix + report	Medium
Content Calendar	30-day calendar + draft posts	Medium
SEO Audit	Technical audit + recommendations	Medium
Sales Pipeline Setup	CRM config + playbooks	High
Product Launch Plan	Go-to-market doc + workspace config	High
Quarterly Business Review	KPI dashboard + report	Medium
Recruitment Campaign	Job descriptions + outreach playbooks	Medium

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9. Success Metrics

Metric	Target
Skills imported and categorized	65+
Agent templates in marketplace	50+
One-click deploy success rate	95%
Business Plan template completion rate	80%
Average Business Plan token spend	<500K tokens
Time from signup to operational workspace	<10 minutes
Automatos dogfood: all agents + playbooks running	Yes

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10. Implementation Order

1. Import skills — Clone repo, cherry-pick, rewrite for Automatos format

2. Seed marketplace — Agent templates with skill/model/tool assignments

3. Verify platform tools — Confirm all needed platform_* tools exist, build missing ones

4. Build Business Plan template — Mission config + task decomposition

5. Dogfood — Run for Automatos, fix issues

6. Polish UX — Results page showing what was configured, download business plan doc

7. Ship — Ready for pilot users

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11. Risks & Mitigations

Risk	Mitigation
Skills too verbose, token-heavy	Aggressive trimming to 200-400 lines each
Platform tools missing for workspace config	Audit PRD-71 tools before Phase 3, build gaps
Business Plan mission too expensive	Budget tiers, allow user to skip workspace config
Agent templates become stale	Version skills, allow user edits post-deploy
License issues with source repo	Verify open-source license, attribute properly